You all must remember the phrase that India used to be known for, “Sone ki chidiya” aka “The Golden Bird”. The relevance behind using this phrase here is that we Indians have always been into gold. From buying a gold item from our 1st salary to seeing our parents accumulating gold for marriage, this tradition has always kept on. Not only this, we have backed our spot in the 9th place among the top countries having the most gold.

Whenever a hefty amount was saved, gold was always the first item to be purchased, traditionally. However, with the change in times, the purchasing of gold has also taken a 360-degree turn. Earlier FDs have been a popular option to secure our financial future, but with new financial products in the market, there has been a slight diversion. Products like mutual funds, AIF, and PMS have taken the leap!
But the question is what changed in the GOLD arena? Well, Gold investment has glided its way into investments. Now, apart from the basic purchasing of gold, you can make gold investments too! But wait, you can just buy gold and keep it with you that way. Why invest in gold? 

1. A Tangible asset:

Whether you buy it physically or make a digital gold investment, doing so gives you a sense of security for unforeseen emergencies. Life is unpredictable, isn’t it? You need to have a stuffed financial cushion for such unpredictablities.

2. Hedge against Inflation

Inflation, also known as the ‘Silent Killer’, can attack us anytime!  Gold is a hedge against inflation, and its value tends to increase when inflation rises. This makes it a great source of wealth protection and a great way to diversify your investment portfolio. Investing in gold is a great way to protect your wealth in the long run as it retains its purchasing power!

3. Portfolio Diversification

“Diversification is a protection against ignorance”- Warren Buffett

Gold, a precious metal with intrinsic value, offers stability. Its inverse correlation to stock hedges against market volatility. Diversifying with gold can shield a portfolio from economic downturns. In uncertain times, gold shines as a safe haven asset.

Okay, so investing in gold is highly valuable, but what are our options for investing in gold?

How to invest in the following products?

Disclaimer: The above information should not be relied upon for personal or financial decisions, and you should consult an appropriate financial professional for specific advice. The information presented under our newsletter and blogs is solely for informational purpose